20101123

HUMoR


'Sampling, silhouettes and a confident international style are the hallmarks of Humor – a young, casual Danish brand that takes its inspiration from underground electronic music and its accompanying street style that’s an integral part of the scene.
Described as a kind of ‘fashion Lego’, Humor provides the bricks that allow the wearer to create their own identity through happy mixes of colour and an innovative, laidback silhouette that compliments the confident attitude and fun-seeking lifestyle of the younger generation it belongs to. Referencing elements from workwear, sportswear and classic club wear, hippy Scandinavian knitwear meets Shibuya street style resulting in a look that is colourful and dynamic - sometimes chaotic - but never boring, grey or predictable, making Humor the perfect choice for hanging out during the day or going to a club at night.'

I brand that I have recently found out about that is very much based at a young audience. I think this write up suits it very well. Very clean, exclusive looking logo and branding to suit also.


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